Skip to main content

NEWS

Learn more about the latest RetailTrx services and service modules

This means significant time savings for the user, who does not have to identify, download and interpret multiple reports. Ask questions to Trx-Buddy, your personal advisor and assistant, and get answers within seconds.



READ MORE

Insight-based
decision support

With natural language and immediate access to decision-making information, right there and then – within seconds – when you need it the most.





READ MORE

We deliver structured, auditable, and continuously updated in real-time datasets and templates that ESG teams and auditors can rely on. We also incorporate this data into the decision-making frameworks used in day-to-day operations.


READ MORE

Visibility and insight across value- and supply chains – the foundation for smarter, faster, and better decisions

RetailTrx brings transparency to value- and supply chains by adding context to data, enabling seamless sharing of critical information across all stages. This context also allows AI to scale trust, automate complexity, and deliver visibility across increasingly global and intricate supply networks.

Visibility and insight

Gain end‑to‑end transparency across your value and supply chains with RetailTrx,

and make smarter and faster decisions on trusted data.


Smarter and faster decisions across data silos and systems

RetailTrx and Trx‑Buddy act as a shared “brain” connecting sales, marketing, procurement, production, logistics, finance, and management—so everyone works from the same facts and insights.

Shared brain

Break down data silos with RetailTrx and Trx‑Buddy, and let your entire organization

work from one shared version of the truth.

Optimized sales efforts and more effective ad campaigns

Identify which retail chains, stores, and campaigns truly drive volume and margin (GMROII, GMROS, MROMI, etc.). Focus your visits, investments, and activities where they deliver the best return.

Sales and ad campaigns

See which retailers, stores, and campaigns truly drive volume and margin, and focus your efforts

where they deliver the highest returns.

Bringing ESG and sustainability into daily operations

Connect ESG data directly to sales, inventory, and product range. Understand which products, markets, and retailers drive sustainability‑related demand and access audit‑ready data for CSRD/ESRS reporting.

ESG in daily operations

Connect ESG data to sales, inventory, and assortment, and secure audit‑ready CSRD/ESRS figures 

that are also usable in the day‑to‑day operations.    

Easier access to insights – less time spent in Excel and reports

Instead of searching through multiple reports and dashboards, simply ask Trx‑Buddy. You’ll receive clear explanations, recommended actions, and fully traceable documentation for all underlying data.

Less Excel, more insight

Stop hunting through reports—ask Trx‑Buddy and get clear answers, recommended actions,

and fully traceable documentation in seconds.

Better forecasting and planning in times of uncertainty

Combine sales and inventory data with budgets, plans, logistics, and external factors such as currency, weather, or events. Build more resilient forecasts and scenarios that adapt to change.

Forecasts and scenarios

Build more resilient forecasts by combining internal data with external drivers

such as currency, weather, and events.

A scalable platform that fits your existing system landscape

Use data feeds, analytics, and chatbot features together with your current ERP, planning, and BI tools—without replacing what already works. RetailTrx integrates seamlessly into your existing setup.

Fits your landscape

Deploy a scalable platform that works sealessly with your existing ERP, planning, and BI tools – without costly replacements.

Over 30 years of experience enabling collaboration between suppliers and retailers (CPFR)

Erlaco AS is a Norwegian technology company developing and delivering IT solutions and data services for the consumer sector (RetailTrx) and the healthcare sector (MediTrx), nationally and internationally.

With extensive experience collecting CPFR data from leading international retail chains and global online platforms for some of the world’s most recognized brands, we have built deep expertise and insight into global value- and supply chains.

Experience you can trust

Leverage over 30 years of CPFR experience between suppliers and retailers,

and deep insight into global value and supply chains.